Content writing specialized in ad tech

How to Run a Cohort Analysis: A Step-by-Step Guide.

AirGrid is an audience platform that allows advertisers and publishers to operate on privacy-first currency in the open marketplace.

Short-form blog post about food tech industry in the UK.

Infographic revealing key trends based on data analysis and research from Central America.

The Guardian overtakes New York Times in comScore traffic figures

Apple's Smartphone Market Share Holding Steady Against Every Competitor

Building a better marketplace.

3 paid marketing strategies for retailers navigating COVID-19

3 must-have marketing automation workflows for Ecommerce.

Setting up your conversion funnel: A step-by-step guide.

Article based on my research at Comscore

Ecommerce trends in the Middle East

ABC Grants Continued Certification to Comscore for Online Ad Viewability.

Article based on my research for Comscore, published on the HuffPost.

How to import prospects and create lists in Pardot.

3 things you can do now to increase student enrollment.

ComScore Says 5.3 Trillion Ads Shown In 2012, But 3 In 10 Are Never Seen

Improve Your Website's Conversion Rates With These 6 Design Tips